What is the solicitation period?

The solicitation period is typically a 2-week window at the beginning of the campaign when pledges are collected. It enables companies to gauge employee participation rates and estimate total combined contributions for the year.

Payroll Giving

Empower employees to give with every paycheck—effortlessly and automatically.

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Generate unprecedented revenue

Whether you're engaging 50 employees or 5,000, Goodworld handles the complexity while keeping the experience simple for your team and participants.

Employee engagement

Workplace giving campaignscreate impact year-round

Tax benefits for employees

Employees make pre-tax donations from their paychecks, reducing their taxable income and enjoying immediate tax savings. Charitable giving becomes more affordable when donations are deducted before taxes are applied.

Predictable income for nonprofits

Ongoing donations through payroll deductions ensure nonprofits receive a consistent and predictable stream of income throughout the year. This reliable funding enables them to plan and execute programs more effectively.

Hassle-free philanthropy

Payroll giving simplifies the donation process by eliminating the need for credit cards or bank transfers. Employees support their chosen causes automatically with each paycheck, making gifting effortless and ongoing.

Software for programs of every size

From small teams to enterprise organizations, Goodworld's Payroll Giving feature makes it easy to launch and manage campaigns that create lasting impact.

Complex tools that make admin simple

Give employees flexibility with customizable pledge frequencies aligned to pay periods. Encourage dollar amounts or percentage-of-salary donations with calls to action that resonate with your culture.

Rollover gifts

Nudges to increase

Fund flexibility

Customized donor experiences

"The Goodworld team has cultivated a culture of open feedback, idea-sharing, and mutual learning that has enabled them to create a superior giving technology platform."

Lacey — Sr. Director, Corporate Engagement

"Goodworld has been instrumental in leveraging our corporate partners. Their platform made it easy for individuals, departments, and companies to craft custom fundraisers and engage staff."

Bethany — Director

"For companies and larger nonprofits, this platform provides so many great tools that are easy to create, share, and track. This platform packs the biggest punch for the price!"

Jan — Director

How payroll giving works

Payroll Giving allows participants to pledge donations at predetermined intervals, typically aligned with pay periods. Pledged donations can be directed to multiple funds or a single fund based on employee preferences.

Campaign setup

Create your campaign using a template, select funds, and customize your 2-week solicitation period.

Advanced configuration

Enable features like Rollover Gifts and Percent-of-Salary pledging while you design the campaign site and communications templates.

Campaign promotion

Share the workplace campaign link through Goodworld's email marketing tools or other channels.

Employee participation

Employees make pledges tailored to their giving preferences—specifying dollar amounts toward their cherished causes.

Payroll coordiation

Reports shared with payroll teams ensure pledges are automatically deducted from paychecks, so they can pay via invoice or check.

Year-round impact

Employees give automatically, nonprofits receive steady funding, and the culture of giving grows.

Frequently asked questions

How does Payroll Giving differ from regular online donations?

Payroll giving involves pledges that are deducted directly from employee paychecks at regular intervals, rather than one-time credit card transactions. No actual transfer of funds occurs until the company pays the sum total of employee deductions for a particular period to the designated nonprofit.

How long does a typical Payroll Giving campaign last?

A standard Payroll Giving campaign spans a full calendar year, during which pledged charitable deductions are withheld from employee paychecks over the 12-month period. Pledges are typically collected during a 2-week solicitation period at the campaign's onset.

How do the tax benefits work for employees?

Payroll giving allows employees to make pre-tax donations directly from their paychecks, reducing their taxable income. Donations are deducted before taxes are applied, which means employees enjoy immediate tax savings and makes charitable giving more affordable.

Can we customize the donor experience?

Yes! You can customize labels, descriptions, calls to action, confirmation screens, minimum pledge amounts, disclaimers, and additional instructions throughout every step of the donor journey to match your organization's voice and campaign goals.

What are Rollover Gifts?

Rollover Gifts allow admins to seamlessly carry over pledges from previous campaigns into the current one. You can either auto-renew these pledges or offer employees the option to opt-in, review their past preferences, and make adjustments for the new campaign.

What is the "Nudge to Increase" feature?

This feature allows admins to encourage donors to increase their gift by a specific percentage. You can control the language of encouragement and the percentage increase options displayed to employees, helping to boost participation and generosity.

Can employees donate to multiple causes?

Yes! Employees can direct their pledged donations to multiple funds or focus on a single fund, depending on their preferences and your campaign setup.

Can employees pledge a percentage of their salary?

Absolutely. Admins can encourage donors to pledge a percentage of their salary rather than a fixed dollar amount. You can customize the button labels, suggested salary percentages, default selections, and pay periods to match your organization's preferences.

Join 1,000+ nonprofits growing with Goodworld

Easy to launch payroll giving campaigns that create lasting impact.

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